Nutricia Boosts Efficiency by Reducing Call-Ins from Customers

Nutricia is a global health company that leads the development and use of advanced medical nutrition for specialized care.
Nutricia products and services transform the daily lives of millions of infants, children, adults and aging seniors. We are dedicated to providing quality formulas and medical foods for the treatment of food protein allergies and rare genetic and metabolic disorders.

Background

With a gift redemption system in place, Nutricia needed an outlet to inform customers on how the redemption process works. After a couple of meetings, Pelangi Sentral Kreasi was chosen to handle this project.

Challenge

• Educating customers on redemption process easily
• Short, concise information without missing out on key points
• Images do the talking more rather than words
• Clear information and presentation to reduce call-ins from customers

Solution

Combining elements of iconic designs, stock photographs, and infographics, this brochure facilitated information flow visually and easily to customers. Information presented is direct and clear for customers to take actions.

Results

60% improvement in efficiency output

Nutricia experienced a significant drop in call-ins from customers inquiring on redemption process, hugely reducing man hours on customer servicing and improving efficiency of company. In addition, the brochure also serves as a marketing collateral to non-converted consumers.

Other Works

Free WordPress Themes, Free Android Games